Reviews by David Buckmaster
The X and Y of Buy
On 9/29 David Buckmaster wrote: The premise is basic enough: that men and women are different and as such require different marketing strategies. What's harder is making specific application of Pace's research to the design, placement, and pricing of gender specific products across any industry and socioeconomic status. While Pace's ... Good addition to your marketing bookshelf
A Million Miles in a Thousand Years
On 9/29 David Buckmaster wrote: A follow-up of sorts to Blue Like Jazz, the 2003 hit that made Miller an icon to a generation of young Christians, A Million Miles in a Thousand Years is Miller's most focused and satisfying release yet. The book is birthed out of his experience with two filmmakers who decide to make a movie about Blue ... Full of Hope